Killer strategies to make your online business stand out from the crowd

Differentiating your business

There are numerous business sites out there trying to entice the customers and make the most out of the lucrative market that you too are a part of. Therefore, it becomes extremely important for you to find as many ways as possible to differentiate yourself from your competition. Here are the best tips for letting your business stand out from the crowd:

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Clever tactics to effectively convert your website visitors into customers

Website visitors

As a business, you make money when you get paying customers. Though having a lot of traffic on your website is good but if they do not fulfill your CTA requirements you simply drain away all the effort spent to bring people to your website. Here are the most effective tips that will help you convert your visitors into customers and make the most out of your investments.

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FAQs: An important addition to a company’s self service customer support

FAQs

The term ‘FAQs’ stands for ‘frequently asked questions’. FAQs are also abbreviated as Q & A, which means questions and answers. Websites these days, put up FAQ pages so as to implement self-service for the customers. These pages eliminate the instances where the customers reach out to the agents with repetitive queries. They hence free the agents’ so that they can focus on more critical tasks eventually boosting their efficiency in the long run.

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Live chat and bots for websites: A surprise from Facebook messenger!

Live chat and Facebook messenger

Just when you thought live chat couldn’t get any better, Facebook introduces the most astonishing integration you could ever imagine! The social media giant finally brings live chat and bots for websites. Facebook Messenger now has a plugin named ‘Customer Chat’ that allows the website visitors to engage in live chat with a human or bot without leaving that website. In other words, the visitors can now begin a chat on the website and continue it on the messenger.

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Here’s how a live chat support accelerates your business revenues!

Live chat for business

How powerful is a live chat support? Let us explain it in the easiest way possible!

Imagine you are in a store, intending to get an i-phone for yourself which you had been planning for months. Finally, you have gathered the courage for the big deal. You stand there, looking at it, boxing off your enlightened thoughts on how that money, with which you are pampering yourself could go towards the house, car, or kids.

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Here’s all that an effective live chat software should consist of

Live chat

Businesses nowadays know the power of live chat. They leverage it for boosting their profits as well as customer satisfaction. Though employing a live chat feature on your website is the best thing you can do to your business but it is equally important to choose the right live chat software. Here, we have mentioned the most important features that you should look for when choosing a live chat software for your site:

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Website conversion: The basic steps to start up the process

Website conversion

Getting a lot of traffic on your website is good. But, visits alone do not mean a successful business. In order to make money, you’ve got to convert at least some of those visitors into customers. In other words, you need a good amount of website conversions. We have listed the best strategies for how to convert your online store visitors into customers:

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Let’s talk about the impact of demographics on a live chat service

LIve chat

A business needs to consider a number of factors while deciding the implementation of a new customer support channel. And when it comes to the implementation of a support channel like live chat, the bar’s really high!

Online live chat is undoubtedly an unrivaled customer support channel for meeting customer needs throughout their online shopping expedition. It starts with the very first contact through post-sale support. It effectively meets the customer in the very same place where they turn out for their answers and that is the internet.

This article is all about educating you about the various parameters required for the implementation of live chat for a business.

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Customer feedback survey: Are you doing it the way it’s meant to be done?

Customer feedback

A customer feedback survey can transform all the departments of your business provided that it is done the right way. From the product team to the marketing team to the customer support team, everything can be improvised so as to boost your brand’s success. However, if you fail to survey the customers appropriately, all your surveying efforts are rendered futile.

Wondering what all may be wrong with your customer feedback survey form? Read on to know.

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Know how a live chat service along with AI improves customer experience

Live chat and AI

Artificial Intelligence refers to a machine/system’s ability to mimic or be indistinguishable from human behavior. It may also be called as machine learning that is the system’s ability to learn from old and new data. For instance, when a customer has a query, he/ she asks you the respective question. Now, the next time when a customer asks that question, the machine will respond based on what it learned from you. AI offers smart tag suggestions during a live chat. Chat tagging is the process of cumulating the conversations you had with customers so as to get a deeper understanding of your live chats and to be able to easily find them as and when required.

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Customer centricity: Know all that it does for your business and customers

Customer centricity

Customer centricity is all about doing business that focuses on providing a positive customer experience both at the point of sale and after the sale in order to drive profit and gain competitive advantage. Customer-centric businesses believe in the fact that their clients are the only reason that they exist. So, they do not hesitate to go above and beyond to keep their customers happy and satisfied. Being customer-centric can be extremely beneficial to a business:

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Are your live chat agents polite to your visitors or just driving them away?

Live chat agents

Your customers expect you to serve them round-the-clock and in order to succeed, you need to live up to their expectations. The online presence of your business is not enough to take your brand to the desired height. Your website further needs to serve its visitors day and night not only through its content but also through real human beings i.e. live chat agents.

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Serve your customers day and night or else you may suffer!

Live chat for customers

Do you know that you are doing your competitors a favor if you are not serving your customers round-the-clock?

Well, most of the businesses out there are doing it and you too should do it. You and your employees don’t need to be in the office 24/7/365 in order to serve the customers. All you need to do this is, opt for a live chat service provider and make the concerned individuals aware of everything you want your customers to know about your brand.

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Here’s how chatbots ramp up the effectiveness of your marketing efforts

Chatbots for marketing

Creating chatbots for a business is an insanely growing trend that we’ve seen lately. The hottest trend at the present moment is sure to be in the game for long.

These sophisticated beauties help you automate a lot of your business processes. They further help increase the efficiency of the live chat agents and raise up the level of your customer service. Oh! you’ve probably heard all of that, right?

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Social media listening mistakes that may disappoint your customers

Social media listening

Companies today, are ramping up their customer support through social media listenings. The reason? Well, things become much easy when the businesses know what their customers actually want and the customers finally get what they desire!

However, not all the businesses get it right because they commit certain mistakes while practicing social media listening.

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