Live chat is the unsung hero of customer service channel. Live chat provides with instant response to the customer queries and though it may sound as that it hurricane task, it is simple. Live chat has never been as simple as it is currently.
It is just a few minutes of work, a bunch of integrations ready for your ecommerce and content management systems. There are many companies who also provide full integration service at no cost to its customers.
Live chat is cost efficient mainly because of three main reasons.
- It increases the speed efficiency by allowing the chat agents to handle multiple chats simultaneously and thus there is no need to require more agents.
- The average value of the order also increases since the customers get instant advice and answers to any of the concerns they might be having. It also saves “product return” costs as the chat agent helps you to pick the right product and services which matches the customer best and thus by going for the right option, there is no need for the customer to return it back as they will be more satisfied.
- The overall help desk center cost is also lowered by lowering the waiting time queue as compared to the call center.
In the current scenario it is more important to stand out among your competitors. Business rivalry is tremendous and is escalating day by day. Even the small size businesses have recognized the importance of providing real time customer service.
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