The live chat option has become the most adored for any type of businesses. Live chat may be used to provide support or simply to answer questions from potential customers. What ever the reason may be for using live chat, it increases both conversion and sales for many reasons.
Today the communication scenario has entirely changed. We live in a society where people use email, text message and various types of chat programs. Now we no longer pick up the phone and call a business with our concern.
Customers love live chat as they don’t have to sit on hold forever waiting for somebody on the other side to respond. They can select the option to chat have the window open at their screen and see exactly how many request are before them. They can even carry on browsing or their daily chores while the chat agent responds which may only take a few minutes and that also at the peak hours.
Often customers don’t have to wait for more than seconds for somebody to join them at the other end. As said by the ATG Global Consumer Trend Study, more than 90% of customers find live chat to be very helpful and influence their purchase decision too while on line shopping.
The study also reveals that
- Customers value live chat, as according to the study the consumers ranked ‘click to chat‘ very actively.
- Live chat has been ranked as the most preferred on line support option than any other customer service support.
- Despite the penchant for live chat still many customers have not used love chat as it has not been incorporated by the companies.
So if you are not having the live chat gadget at your site just remember you are loosing your potential customers in the hands of your competition those who have the robust feature at their website.
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