Live chat connects with your customers the moment they are deciding to make a purchase or not. Hence it is very crucial and for sure it boosts your sales. According to Andersen Consulting Poll, nearly 62% of on line consumers indicated that they would purchase on line if some one is there to help them out with their queries.
Hence with the support of live chat you will not be increasing only your sales but the average order size can also be escalated. Even a 30% reduction in shopping cart abandonment has also been observed for retail sites that are incorporated with live chat.
Take an example of brick and mortar shop where you are provided with a real live person at the help desk. He is there to help you out on your shopping expedition. At times, when you are about to move out of the store, this great person can persuade you to get the deal just by enticing you with some good options, discounts or even sharing the clients as well as his personal reviews too.
An interaction with a humane touch is a marvelous experience in itself!
Simply put, if a customer can’t interact with a real person there is a probability of him not making a purchase at all. Therefore 77% of on line shoppers said that they would like to interact with a live person before making the purchase and 50% have also admitted that just because of no interaction they have not made the purchase.
Even the retailers have understood the benefit of live chat and they have also made it an important tool for providing high customer quality service.
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