Just remember, for online businesses, live chat is not only essential but a must! Not only does it hikes the conversion rate but its also has a direct impact on the brand trustworthiness, inbound marketing, customers peace of mind and the last but not the least customer retention.
Live chat is there at your website and it provides immediate response to the customer queries. Live chat is not only loved by the customers but it is highly adored by the companies too. Basically live chat is a tool that works on both sides of the equation.
There are two benefits which focus specifically on customers namely, higher customer satisfaction and stronger customer relationship while the other two which focus on traditional business goals are the higher conversions and higher ROI.
This is the ultimate benefit of live chat which emphasizes on both the aspects, the customer as well as the business.
With live chat you will witness a higher customer retention rate as truly happy customers are going to stick to your business and will also spread the word.according the Forrester survey it was said that in fact 90% of the online customers consider live chat very helpful and even make their purchase after interacting with the live chat agent. There are another 77% of people whose live chat and have been very satisfied as there questions have been answered quickly and efficiently.
Live chat has also seen marked rise in conversions too.
It would not be wrong to say that live chat not only help with conversions in today’s scenario but it is the key to long term growth.
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