Today there a lot of e commerce websites who are having live chat support at their website to provide real time answers and resolve the doubts of the customers. Real time chatting with a real live person that is the customer support or the live chat agent not only builds customers confidence while they are shopping but also helps to improve your conversion rates.
It is also seen that business that provide live chat at their website are seen to have more return customers than those who have not implemented the powerful widget at their site.
According to a survey of American on line customers, 68% are seen to engage in live chat and 63% prefer getting back to a website which offers live chat for repeat request.
Live chat is also economic and cost effective. In fact live chat saves money!
There are three main reasons for live chat being cost efficient.
- It increases the efficiency by giving the liberty to the live chat representatives to handle multiple chats simultaneously. Hence they do not require to hire more chat agents. With good software there are multiple options for chat distribution and utilization.
- The average order value is also escalated as customers get real time advice and answers to their queries. It also saves product return expenses since with the live chat agent helps you pick the right product and service which complements you the best. Thus you can be satisfied and won’t have the need to return it back.
- The overall desk center costs is reduced by lowering the waiting queue time as compared to a call center.
Even the implementation of live chat is a few minutes of work.
So enhance your business prospects with live chat.
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