Facebook is a great place to be individually or as a business! When you take your business online especially Facebook, you get vast opportunities to boost its success. When it comes to lead generation, Facebook has a treasure of options to garner the best quality leads. Here are the top ways to help you with the same:
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The retail businesses around the globe have moved towards omnichannel e-commerce. The reason being- that’s how a retail business can become a great retail business today. Gone are the days when multichannel customer service used to be a fad. The latest way of making the most out of a business, gaining highly satisfied customers and enjoying the greatest business profits is omnichannel e-commerce!
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It’s a no-brainer that acquiring new customers is far more costly than retaining the existing ones. And the best way to do that- a successful customer loyalty program!
As an online business, your objectives’ list may include boosted sales, happy customers, greater brand exposure, lowered marketing costs and so on. What if I say, all of this would be sorted once you pay attention to your customer loyalty program?
No, seriously! A bang on customer loyalty program can help achieve all these goals. All you need to do is, follow these clever hacks:
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Co-browsing literally means being there for your customers when they have a query or are simply stuck somewhere amidst the purchasing process. It’s all about making them feel as if you are there by their side to guide them through online processes.
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Suppose you enter a showroom and you find this well-dressed, well-spoken salesman keen to tell you the ABCs of each and every product present there. He doesn’t even let you tell what you’re there for and literally slaps all the relevant and irrelevant information on your face! How would you feel?
Annoyed, right?
Continue reading “Proactive chat: The best practices that’ll make your customers love you!”
Firstly, what actually does brand-building mean?
Well, it’s the process of generating awareness, establishing and promoting company using strategies and tactics. It is the visual voice of your brand that differentiates you from your competitors. It further convinces people as to why they should choose you.
How do you make your visual voice stand out?
You need an efficacious visual representation of your company that is capable of conveying the branding of your company. For this, you need to opt for an exceptional brand building platform. Let’s have a look at the best ones:
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Customer segmentation basically refers to the process of dividing customers into groups based on common characteristics so companies can market to each group in an efficacious manner.
Why do businesses need it?
Continue reading “The best customer segmentation tools for a fruitful marketing campaign”
Suppose you are traveling in a metro. You are sitting on a seat, earphones plugged into your ears and listening to your favorite band. Look around. What do you see?
Well, a normal view today would probably be people totally into their smartphones, isn’t it?
Continue reading “Mobile lead generation: The best tips to make the most out of it!”
This is an era of digitization. Today, you can find everything from a newspaper to books to apparels online. You don’t need to hop stores to purchase something that you require. You just need to browse and click and that’s it! Though online shoppers experience convenience with the help of online shopping, there are a number of difficulties they have to face. Here’s a list of the most common -problems that simply piss the online customers off:
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What’s your idea of brand building?
What all do you think a brand needs to grow?
Well, if you ask us, brand building refers to boosting a brand’s equity directly through advertising campaigns and indirectly through promotions such as event sponsorship. In order to build your brand effectively, you need to employ an exceptional brand building process.
Continue reading “The coolest brand building hacks you need to know today!”
As an online business, you realize the importance of an exceptional customer experience. You strive to leverage the omnichannel customer service. You offer an unrivaled customer support using a mobile-optimized website, social media, live chat, messaging apps and so on!
Oh, did I just say live chat?
Well, it’s a no-brainer that the highly efficacious service enables you to help your customers 24/7/365. It benefits your business through lowered costs, increased sales and a competitive advantage.
This doesn’t end here! You can maximize these benefits further using these clever tactics.
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Today’s customers are in love with omnichannel customer service.
The reason?
Well, they are more knowledgeable, impatient and concerned about their convenience than ever before! All they demand is a seamless experience with a brand.
And guess what? An omnichannel customer service provides exactly what they desire. Whether a customer is looking for a replacement part, needs help to install software, or is questioning a surcharge, the impeccable service effectively does it all. Apart from this, there are a number of reasons that prove that an omnichannel service is surely the future of customer service. Read on to know.
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Every business strives to expand. For that, it requires leads which further require an effective lead generation strategy.
Now, there are a number of tried and tested lead generation strategies but the one that stands out is the one using PPC.
Want to know why?
Continue reading “PPC for lead generation: Here’s how you can make the most out of it!”
Firstly, what exactly does an average order value in business mean?
Well, the term can be described as the average dollar amount a customer spends when placing an order in an e-commerce store.
If you own an e-commerce store, you probably know for a fact that one of the main objectives of your store is to make money, right? So, when you focus on increasing the average order value, you, in a way work towards achieving this objective. It further helps in the expansion of your business over time through boosted sales and ever-increasing customer base.
But, do you know how you can effectively increase the average order value for your business? Read on to have a clear idea about the same.
Continue reading “Finding ways to boost the average order value for your business? Read on”
What would be your answer if I ask you to name the essential elements that’ll enhance the customer experience on your hotel website?
You would probably say- an enticing design, an easy navigation, a great user-experience and stuff, right? Well, these elements, no doubt, are important but there’s a lot more you need to make your hotel website a success.
Wondering what it can be? Read on.
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Customer service will always be a game changer for every business, no matter what scale or size. So, it’s imperative that every business follows the latest customer service trends so as to keep up with the ever-rising customer expectations.
We made you familiar with the top customer service trends that’ll be big in 2018! Here are some more.
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Chatbots have taken people’s convenience to some other level!
Whether you wish to book movie tickets or order food or inquire about nearby nightclubs, just talk to the bots and consider it done!
Their growing fondness has compelled the marketers to employ strategies to engage an audience over these platforms. This has further resulted in certain trends that you’ll have to pay special attention to in the upcoming year! Here’s a list of the top chatbot trends for 2018.
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With the arrival of the holiday season, it becomes mandatory for the marketing teams of the businesses around the globe to roll up their sleeves and plan the biggest email marketing campaigns of the year!
Here are the best tips that can help create killer email marketing campaigns for this holiday season.
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You need to take good care of your customer support team!
You ask us why?
Well, that’s because your customer service representatives are the people who understand the needs of your customers. They further let you know the best ways to support them and boost customer satisfaction levels!
So, it’s imperative that you too pay attention to your customer support team and make it easy for them to serve the purpose they are there for. The best way to do that is to set such goals that give your team an understanding of what success looks like and how to reach it. Here are a few useful tips to help you with the same:
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It’s a no-brainer that every business around the globe needs to take good care of its customers in today’s customer-centric world! So, it’s imperative that they have well-trained, highly efficient customer service team.
But what if your company doesn’t have enough resources to accept new hires?
Quite a problem, right?
Continue reading “How to outsource the best customer service contact center”