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All that may make the online shoppers frown upon your brand

Online shoppers

This is an era of digitization. Today, you can find everything from a newspaper to books to apparels online. You don’t need to hop stores to purchase something that you require. You just need to browse and click and that’s it! Though online shoppers experience convenience with the help of online shopping, there are a number of difficulties they have to face. Here’s a list of the most common -problems that simply piss the online customers off:

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The coolest brand building hacks you need to know today!

Brand building

What’s your idea of brand building?

What all do you think a brand needs to grow?

Well, if you ask us, brand building refers to boosting a brand’s equity directly through advertising campaigns and indirectly through promotions such as event sponsorship. In order to build your brand effectively, you need to employ an exceptional brand building process.

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Going that extra mile for your customers with a live chat service

Live chat service for business

As an online business, you realize the importance of an exceptional customer experience. You strive to leverage the omnichannel customer service. You offer an unrivaled customer support using a mobile-optimized website, social media, live chat, messaging apps and so on!

Oh, did I just say live chat?

Well, it’s a no-brainer that the highly efficacious service enables you to help your customers 24/7/365. It benefits your business through lowered costs, increased sales and a competitive advantage.

This doesn’t end here! You can maximize these benefits further using these clever tactics.

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Why is omnichannel customer service the future of customer support?

Omnichannel customer service

Today’s customers are in love with omnichannel customer service.

The reason?

Well, they are more knowledgeable, impatient and concerned about their convenience than ever before! All they demand is a seamless experience with a brand.

And guess what? An omnichannel customer service provides exactly what they desire. Whether a customer is looking for a replacement part, needs help to install software, or is questioning a surcharge, the impeccable service effectively does it all. Apart from this, there are a number of reasons that prove that an omnichannel service is surely the future of customer service. Read on to know.

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Customer acquisition: Why most startups fail at it in the first place?

Customer aquisition

They say- Customer acquisition cost is much higher than customer retention.

That’s true but applies only to the businesses that have already established themselves in the lucrative market.

What about the startups?

They’ve got to find the stepping stones in the first place, right? But the cruel truth is, most of the startups fail in doing that and here are the most common reasons responsible for the same:

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Finding ways to boost the average order value for your business? Read on

Average order value for business

Firstly, what exactly does an average order value in business mean?

Well, the term can be described as the average dollar amount a customer spends when placing an order in an e-commerce store.

If you own an e-commerce store, you probably know for a fact that one of the main objectives of your store is to make money, right? So, when you focus on increasing the average order value, you, in a way work towards achieving this objective. It further helps in the expansion of your business over time through boosted sales and ever-increasing customer base.

But, do you know how you can effectively increase the average order value for your business? Read on to have a clear idea about the same.

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Strategies that’ll enhance customer experience on your hotel website

Hotel website for booking

What would be your answer if I ask you to name the essential elements that’ll enhance the customer experience on your hotel website?

You would probably say- an enticing design, an easy navigation, a great user-experience and stuff, right? Well, these elements, no doubt, are important but there’s a lot more you need to make your hotel website a success.

Wondering what it can be? Read on.

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Some more customer service trends that’ll be huge in 2018!

Customer service trends

Customer service will always be a game changer for every business, no matter what scale or size. So, it’s imperative that every business follows the latest customer service trends so as to keep up with the ever-rising customer expectations.

We made you familiar with the top customer service trends that’ll be big in 2018! Here are some more.

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Chatbots and the related trends you should be following in 2018

Chatbots

Chatbots have taken people’s convenience to some other level!

Whether you wish to book movie tickets or order food or inquire about nearby nightclubs, just talk to the bots and consider it done!

Their growing fondness has compelled the marketers to employ strategies to engage an audience over these platforms. This has further resulted in certain trends that you’ll have to pay special attention to in the upcoming year! Here’s a list of the top chatbot trends for 2018.

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Customer service tools that you can’t afford to neglect in 2018

Customer service tools

Realising the importance of an exceptional customer experience, every business strives hard to provide one.

But do all of them succeed in doing what that?

Well, not really!

The reason? They probably neglect one of the most important aspects of the customer experience improvement strategy- unrivalled customer service tools!

Strange but true!

Everything from customer retention to increased sales can be achieved if and only if the businesses invest in mandatory customer service tools. As 2018 begins, we have put up a list of the most advantageous customer support tools that every business should consider investing in!

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Here’s how your email marketing can be a hit during the holiday season!

Email marketing

With the arrival of the holiday season, it becomes mandatory for the marketing teams of the businesses around the globe to roll up their sleeves and plan the biggest email marketing campaigns of the year!

Here are the best tips that can help create killer email marketing campaigns for this holiday season.

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The art of setting better goals for your customer support team

Better goals for customer support team

You need to take good care of your customer support team!

You ask us why?

Well, that’s because your customer service representatives are the people who understand the needs of your customers. They further let you know the best ways to support them and boost customer satisfaction levels!

So, it’s imperative that you too pay attention to your customer support team and make it easy for them to serve the purpose they are there for. The best way to do that is to set such goals that give your team an understanding of what success looks like and how to reach it. Here are a few useful tips to help you with the same:

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E-commerce trends 2018: All that’ll help businesses thrive!

Latest e-commerce trends 2018

The e-commerce market is huge and it continues to grow with each passing year. As more people switch to online shopping, it becomes necessary for the retailers to make their brand visible online.

E-commerce undoubtedly boasts a virtually limitless market. The fact that it is convenient than any other form of shopping increases the possibility of e-commerce being a super duper hit in the coming years as well. For the businesses who wish to leverage it, here’s a list of the latest trends to be followed so as to achieve the desired objectives:

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AI-powered automated customer service is the future and here’s why!

AI-powered automated customer service

AI-powered customer service has changed the way customers look at a business’s support facilities. The technology has enabled the companies to gain a significant advantage by augmenting human expertise to help unlock new intelligence from data and use it to develop predictive insight.

With the numerous advantages that AI provides to a business, it is being speculated that AI-powered customer service is the ultimate future. Here’s why:

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CRM trends that are going to make it big in the year 2018

CRM trends 2018

Gone are the days when a customer relationship management system used to be a mere record of customer interaction. There is much more to a CRM today!

Customer relationship management has morphed into a broader spectrum of customer experience these days which makes it imperative for the businesses to pay special attention to their customer relationship management systems.

The reason?

Well, an efficient CRM means an exceptional customer experience which further means stronger relationships and hence a successful business! Let’s have a look at the latest advancements in CRM systems that the businesses today need to keep up with so as to stay ahead of the competition in 2018!

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Customer relationships: Here’s how you can effectively nurture them

Nurturing customer relationships

Customer relationships decide the success or the failure of any business!

The most successful businesses are the ones with loyal customers and long-termed customer relationships.

As a matter of fact, nurturing is the building block of a strong customer relationship as it provides credibility to the businesses which further leads to increased customer satisfaction, inflated sales and boosted profits. In this article, we have stated the best strategies for nurturing customer relationship:

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Quality customer service: Keys to enhance your business’s service

Keys to a quality customer service

A quality customer service is the biggest differentiating factor for any business in today’s era. The better the quality of your business service, the more successful your business.

But are you aware of all the factors that make a customer service a “quality customer service”?

Well, if you are not quite sure, here’s a list of the keys to a great customer service in the upcoming year!

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