The basic foundation for creating long lasting business- customer relationships is trust. The customers who trust a business will continue to make purchases from them and are also seen to be their loyal customers.
Today the business are changing their strategy and are investing more in building trust and are more likely focusing on customer retention.
When you are running an online business, the first confrontation of your customer is with your website. So, without doubt it has to be an exceptional one, offering a user friendly experience.
The second aspect is effective customer support. This for sure goes a long way in building and boosting trust.
Having live chat at your website is the ultimate customer support channel. With live chat your customers can get in touch with you at the very spot that is the website. It offers instant solution to your queries and resolve your problem in no time.
With live chat there are no queues and hold times like other traditional support channels, phone and email. You can also reach to your customers pro actively. This also infuses confidence and trust in your customers also makes them believe that they are not alone in their shopping expedition and there is someone at the website to help them out if they are in a fix.
Live chat also provides you with instant feedback. You can ask your customers to give you feedback after interacting with your business or making a purchase. This is an easy way to see if your business is meeting their expectations or not.
Live chat goes a long way to build trust and confidence of your customers in your business.
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