In today’s scenario live chat has gained significance and has become a profitable customer engagement platform. Live chat has received such popularity that many customers have reported that just having a live person answer their question in the middle of an online purchase is the best and the most adorable feature any website can provide.

There are many others who have also said that due to lack of interaction and with doubts dancing in the mind have stopped them from clicking the ‘buy’ button.

Here is an infographic which explores why the customers want to chat and why it’s important for the business to listen.

 

 

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