Live chat comes with both, benefits for the user and the brand too. For the business, live chat provides a simple yet very effective direct communication method present, very much there at your website and available to the customer when ever they require.
Live chat proves to be a real boon for the customer as it lands your client with opportunities to interact with the customer representatives and get their concerns answered. In today’s scenario, that is in a world of real time customer engagement users expect to get in touch with someone virtually at your site.
Live chat is also very cost effective. With live chat there is simply no complex wiring or infrastructure required to implement live chat at your website. A simple piece of code is required which can easily be integrated with your existing software. And your business may already be having a call center staff or sales team to manage the phones.
Just assign them a slot where they can also manage the live chat platforms. This just implies that it requires a very little investment to indulge your customers with live chat.
Live chat also witness hike in sales. Salespeople love live chat, because it simply nudges the customers towards the defined products and services without expecting the chat agents to “hard sell”.
A customer who is there at your website is already interested in your products and services, hence instead of just expecting or hoping them to make a purchase, the agents can pro actively engage them.
Live chat is a delightful experience!
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