Live chat provides many benefits and it does improves the site performance. It does provides excellent customer support, addressing to customer needs in real time. It also provides : increase conversions, customer service and lead generation. Continue reading “Live chat – Lead generation”
There are many benefits that come with live chat and the way in which it can improve the site performance. Here we are going to discuss the benefits of live chat in increasing conversions. Continue reading “Benefits of live chat : Increase conversion”
Welcome to the age of customer, where businesses survive or fail just based on the customer service they provide. According to studies it has also been revealed that 66% of the customers are going to spend more if a company offers excellent services. Continue reading “When it comes to online shopping, live chat drives conversion [Infographic]”
If you are thoughtful about putting live chat to work on site, for lead generation, enhancing conversions and customer service, than live chat has to go beyond click to chat. It is witnesses that the apical amount of engagement with website visitors come from proactive chat rather than reactive. Continue reading “How to use live chat effectively?”
Live chat is loved by the business too. This is a great fact. Not only the customers love live chat but businesses also love live chat too.
“ According to poll By Anderson Consulting, almost 62 % of Internet consumers said they would purchase more products online if live customer support were available.” Continue reading “Live chat is loved by the business too.”
In the digital era, business are engaging more and more customers through online channels. The demand of the market for the businesses is to provide full support to its online customers and enhance their online customer experience.
With the traditional supports like phone, email and self service, live chat is also a great tool for online customer support and it adds to happier customers, increased conversions and a marked reduction in the service costs. Continue reading “Customers love live chat”
Live chat has the amazing ability to provide exceptional customer service to its customers. Customers are seen to report high level of customer satisfaction with live chat and live chat has also become the most preferred means of awesome customer support. Continue reading “Reactive and proactive live chat”
The main goal of the lead generation service is to engage with the relevant visitors that may click away from your website without taking any action. Here the major concern is to engage the right visitors, at the right time which may be interested to get convert but couldn’t. Continue reading “Live chat – Lead generation”
Live chat is a lot more than providing quality customer service. It is also about increase in conversions and real lead generation. Continue reading “Benefits of live chat : Lead generation”
Live chat plug in is becoming more and more in demand these days. It’s just because it helps you to increase your conversion rates effectively. It is not meant for only big guys but small e-shops should also consider, on integrating the powerful widget at their site.
Live chat has become such an indispensable quality customer service tool and it is really hard to ignore its impact. A study by Bold Software says that people who use live chat at least once are more likely to make purchases compared to those who have not yet, given a try.
What if I ask you how’ll you train your live chat agents?
Your response would probably include statements like:
Continue reading “Training your live chat agents: Essentials elements of the training process”
GDPR is a solution to customers’ woes!
The entire world is familiar and “scared” after the latest cases of data breaches.
Well, in today’s era, data breaches are real. Some people with malicious intent steal your data and then eventually mishandle it.
GDPR is one such legal framework, introduced by the European Commission to eliminate such mishaps. This data privacy revolution sets guidelines for the collection and processing of personal information of individuals within the European Union (EU).
Though the European Commission came up with a plan to protect valuable data so as to make Europe ‘fit for the digital age’. However, the regulation was enforced after six long years. Thereafter, it has finally come into force today, i.e. 25th May 2018.
Coming to the application of GDPR, it applies to all the organizations operating within the European Union, no matter what scale or size. The regulation further applies to the businesses outside EU which offer goods or services to customers or businesses in the EU.
As per the terms of GDPR, the organizations have to ensure the following things without failing:
In case an organization fails at doing so, it will have to face certain penalties. They may have to pay fines up to €20 million or 4% of their global annual sales, whichever is bigger.
If an organization has always abided by the respective data protection rules, GDPR won’t be much of an issue. However, for the businesses that have taken data privacy lightly all these years, most importantly the small-scale businesses that don’t even realize they are impacted, GDPR is going to be a real trouble.
GDPR, in no way, doesn’t stop the organizations from serving their customers and collecting their data. However, the businesses need to ensure that they are collecting and storing this valuable customer data on a lawful basis. They further have to ensure that they respect the wishes of people who want to have their data deleted.
The regulation mainly aims at boosting the rights of individuals and enable them to control their data. So, the organizations that fail at providing the desired proofs of proper handling of sensitive data, they are sure to face penalties within 72 hours of the data breach.
Does your organization take good care of its customers’ data?
As a business, taking care of your customers’ requirements and striving hard to enhance the customer experience is a great idea. Further, providing an amazing live chat support so that they can reach out to you in case of queries is a commendable move.
Continue reading “Silly live chat mistakes that may simply shoo your customers away!”
Ever considered adding live chat support on your landing pages?
Let’s first get a clear idea of the landing pages.
Landing pages, according to the digital marketers, are crucial for inbound marketing. These pages are where a business wants its target audience to land, irrespective of how they find them.
Continue reading “Here’s why you should be using live chat on your landing pages”
Facebook is a great place to be individually or as a business! When you take your business online especially Facebook, you get vast opportunities to boost its success. When it comes to lead generation, Facebook has a treasure of options to garner the best quality leads. Here are the top ways to help you with the same:
Continue reading “Facebook lead generation: The best ways to make the most out of it”
There are times when a business’s marketing team is so much into some elements of the marketing campaign that the others are left out. Or there are instances when the team is about to launch a new product and needs more and more new leads. That’s the time when the team needs an assistance from a lead generation agency so as to drive more leads.
Since it takes the right agency to get the desired results. So, it’s imperative that a business chooses the right lead generation agency. Here are the best tips to accomplish the same:
Continue reading “How to hire the right lead generation agency for your business?”
The significance of lead generation for a business’s success is very well known. However, the in-house marketing team for a business often gets too involved in other marketing elements. This causes the lead generation efforts to fail miserably.
So, what to do in such a case?
Continue reading “Reasons why you should hire a lead generation agency for your business”
Businesses, no matter what scale or size, can often get stuck in the lead generation maze! They often struggle to extract the best results out of their inbound marketing efforts.
The reason?
Well, it may vary from a poor choice of inbound marketing strategies to a crazy practice of blindly holding onto some weird lead generation myths!
Continue reading “Some more lead generation myths that need to be busted right away!”
Suppose you are traveling in a metro. You are sitting on a seat, earphones plugged into your ears and listening to your favorite band. Look around. What do you see?
Well, a normal view today would probably be people totally into their smartphones, isn’t it?
Continue reading “Mobile lead generation: The best tips to make the most out of it!”